In high performance sports, success is determined by the finest detail. We teamed up with IMeasureU, a tech startup from the Auckland Bioengineering Institute, to give athletes, coaches and teams deeper training and performance insights that go beyond standard GPS and heart rate calculations. IMU had developed the technology but needed a means to deliver their analysis and present their innovation to market.
State your #Claim
A wall of blank #Claim flags invited the public to create their own hashtags and share their values, thoughts and ideas.
Park(ing) Day is an annual worldwide event where citizens transform metered parking spots into temporary public parks. The team at #Claim The City set up a small parklet in Auckland’s city centre for people to linger, relax and enjoy some free coffee.